Well, we promised to bring you thoughts from people other than ourselves, and here we are delivering on our promise.
Last week, Paul Bay (citizenbay & citizensound) & Bernhard Glock (Media Leadership Company) discussed the Media Agency of the Future. This week's post has the views of two people who consider what the agency of the future will look like every day.
First we have Steve King, Global CEO of ZenithOptimedia. Steve shares his views on the powerplay around content, and how the agency needs to fit around this.
Then we have Mike Cooper, Global CEO of PHD Worldwide. Mike highlights the impact that technology is having on the evolution of the media agency.
These are two powerful voices in the media industry, but they are only two. We would love to hear what you have to say. Whether you are working for one of the big agency networks, for an independent, or a start up specialist agency, we would love to hear from you. So send in your youtube/vimeo clip, share your thoughts in audio format, or just comment below...
Huge thanks to Steve and Mike for taking the time out to share their thoughts. We hope this will be the first of many such interviews...