The Pitch Process is Broken. That's the topic for the first Monday Media Chat.
The topic is inspired by recent events in Belgium, where advertising agencies went on virtual strike to complain about the growing trend for clients to invite more and more agencies to pitch at any one time.
This seemed to be symptomatic of a wider issue of the pitch process, a process that just seems to be broken.
In the video we can only cover a few elements to this big issue. There are so many more things we want to say, but we are more interested in hearing what you have to say. We hope you will take the time not only to have a listen but also to comment either below, over at our twitter feed mondaymediachat, or sign up and e-mail us.