citizenbay After 14 years at advertising and media agencies, and 4 years at Levi Strauss EMEA, Paul set up citizenbay in 2004 to help shake things up in marketing within organisations.
We help organisations improve internal relationships (sales/marketing/finance/production), external relationships (content supplier/agency/media owner/client) and their communications strategies.
From boardrooms to young talent, we help foster greater curiosity through workshops, internal conferences, one-on-one coaching, and interactive online services - curiosity breeds ideas.
Clients include: Sony Music Europe, Samsung, BBC World, K-Swiss, Discovery Networks, The Economist, Twinings, start-ups and media, digital & creative agencies.
citizensound Paul set up citizensound 3 years ago. We define the sonic identity of brands, and shape their music strategy, come up with great little ideas and measure it all too. We also develop fresh marketing strategies for artists, their managers and labels.
Monday Media Chat 21: When Agencies Should NOT Pitch
This time Paul Bay (citizenbay) and Bernhard Glock (Media Leadership Company) discuss whether there is a time for Media Agencies to turn down the opportunity to pitch for a client's business.
We suggest that sometimes it makes better business sense to step away...
agency pitch, bernhard glock, citizenbay, media agencies, media leadership company, monday media chat, mondaymediachat, paul bay, pitch process
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About Bernhard Glock
Bernhard Glock Media Bernhard Glock recently set up Bernhard Glock Media Leadership Company LLC, providing strategic media consultancy and business development advice to advertisers, agencies, broadcasters and associations.
Bernhard is a P&G veteran with 24 years experience, finishing as VP Global Media and Communications and VP Media Purchases.