You don't have to be weird to be wired
So sings Mark E Smith of the most British of bands, The Fall, in their 1982 song Totally Wired.
Maybe so, but for some, the idea of having your pulse, BMI and sleep patterns measured by wearable devices is very weird. They see it only for the techno-narcissists.
However, the rise of the wearable health device seems unstoppable. There are already a wide range of activity monitors and sleep monitors such as BodyMedia, Fitbit, Jawbone, Pebble, Sleepio and WakeMate.
According to this report,there will be more than 170m wearable health and fitness devices being used, which means more and more known brands will be moving into the sector.
Nike, Adidas, Motorola and others are already playing in this space. More will come.
According to a recent report from the McKinsey Global Institute (I know, pompous name, but the report is good), they estimate a 10-20% reduction by 2025 in chronic disease treatment through remote health monitoring.
So whilst at the Festival of Media, I cornered Jeremy Jauncey of TicTrac and interviewed him. His business helps aggregate all this health and fitness data into one place so to manage things better.
I asked him about the true value of all this self monitoring and why he thinks it is more than self-indulgence. Jeremy shares some practical benefits but also aims to put my mind at rest regarding the ownership of all this data.
After all, the stuff that we give to Facebook is one thing. But my BMI, pulse, heart rate? Well that is my digital DNA, and I am not too keen on others making money out of my DNA.
As concerns of personal privacy is heightened by the recent Prism revelations, control of our own digital DNA will surely be a major counterpoint to the rise of the self-monitoring movement.
So you might not be "weird to be wired", but you might be opening yourself up further to others leveraging your data for their benefit.